How can inviting customer donations help grow a business?

Today, I share a tip for growing your business through supporting charities and social causes by inviting your customers to make a donation when they are making a purchase.

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The world of business-giving is evolving and changing at a rapid pace.  

In a bid to protect consumers there is now legislation in many countries you need to be aware of before you incorporate charitable giving into your sales or marketing campaigns. 

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give-to-profit, fundraising, alisoun mackenzie, charity, cause marketing, business

Fundraising has become one of my favourite strategies for supporting charities and social causes through my business and can be a great way to grow your business, especially when you incorporate it into your marketing. 

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One of the easiest ways to have social impact through your business is to buy from ‘social’ suppliers. Keep reading to find out more about this subtle yet powerful way you can make a difference to others without spending any extra money. 

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