3 Common Sales Practices I Hate
There are many ways to sign up clients that are kind, generous and ethical, yet many still adopt practices most of us find ‘yukky’.
This week I share three common sales practices that I hate together with tips for having more authentic conversations with potential clients….
1. Sales Conversations Dressed as Something Else – I’m sure I’m not the only person who hates when sales conversations are dressing up as something else whether this be an event or one-to-one conversations (in person or on the phone) where you think you’re about to enter into a conversation or attend an event for an experience BUT but what happens is you end up being ‘sold’ to. I’m sure you’ll agree it’s not a nice experience.
2. Conversations that Focus Solely on Getting The Sale – the second practice I hate is conversations where you expecting to have some kind of dialogue or conversation about what the other person offers, BUT it becomes clear that the only thing they’re interesting in is getting the sale. They don’t care whether or not you are be a good fit for what they offer, what is going on for you, or even whether or not they can really help you. They are only interested in getting the sale, and if you’re not going to buy from them they may hang up or walk away, so they can try the same with the next person. Again that doesn’t feel good.
3. Only Presenting High Priced Solutions – the third practice I hate is when those we speak to only present a ‘high-end’ product or solution, when they have a range of different options available. In other words they pitch the most expensive one first, and only share details of the lower priced options if we don’t buy the first one they mention.
So what can we learn from this that can help us have authentic conversations with those we’d LOVE to serve?
In essence it’s about clarifying the purpose of all conversations we have, making this clear to all we’re interacting with, and making sure that they are happy with that.
It’s also about entering into conversations with love, kindness and compassion in your heart for helping that person work out their best next steps, whether or not that involves them buying from you. Referring them to someone else or resources can often be a great help.
Obviously having these conversations involves making sure you give others all relevant information (transparency of all the facts) to enable them to make well informed decisions about what is right for them.
There are many other tactics I see regularly and hate including six-figure promises, humiliation tactics and making people feel wrong if they don’t buy. But those are all discussions for another day…
If you’d like to hear more about the approach to marketing and sales that I suggest, please sign up for my free e-book which is available now – ‘101 Ways To Attract Great Clients With Heart, Integrity And Social Impact‘.
I look forward to connecting with you again soon!
I’d love to hear your ideas and thoughts – please do share your comments below.
Alisoun Mackenzie is The Compassionate Business Mentor, Author, and Speaker who inspires business owners and social entrepreneurs to turn their passions into profits and make a difference in the world.
She is also the author of two Amazon Best Selling books Heartatude, The 9 Principles of Heart-Centered Success and Give to Profit: How to Grow Your Business by Supporting Charities Social Causes.
Alisoun is also the founder of The Heartabiz Hub a business network and training academy and has written the following free ebooks:
- The 9 Secrets to Signing Up Clients Without Selling (click here)
- 101 Ways To Attract Great Clients, With Heart, Integrity & Social Impact (click here)
- 52 Ways to Raise Funds for Charities and Social Causes Through Your Business (click here)
You can connect with Alisoun here:
- Alisoun’s website – www.alisoun.com
- Alisoun Mackenzie Facebook Fanpage (for tips on authentic living and business mastery) – click HERE
- The Heartabiz Hub Facebook Fanpage (for details about our courses and events) – click HERE
- Give To Profit Facebook Fanpage (tips on supporting charities and social causes) – click HERE