How Could Being Like An Elephant Help You In Business?
One of my fondest memories of my honeymoon in Sri Lanka last year was watching masses of elephants in their natural habitat – these majestic animals were mesmerising!
While I’d love it if elephants could master the ability to better dodge poachers, what are they really good at is just being the unique elephant they were born to be – part of a family community, roaming vast areas (thanks their incredible long-range infrasound) and being compassionate towards others in distress.
When you are being true to the unique and authentic soul you were born to be (and expressing this clearly with compassion your marketing) you are more likely to stand out, to be memorable and attract more of your ideal clients. Yet through the course of life many people have become disconnected from their truth, are unsure about their purpose or don’t communicate this – I know I’ve felt unsure about this in the past.